See what you mean blog

Say hello to Neue Haas Unica

Monotype has revived a typeface that got lost amongst legal disputes and the rise of desktop publishing in the 80's. Haas Unica was a sort of follow up to Helvetica, a hybrid of Helvetica, Univers and Akzidenz Grotesk.

André Gürtler, one of the three original typographers of Unica said, “Unica was designed to be different, sharper than Helvetica, warmer than Univers, cleaner than Akzidenz.”

You can get the thin version for free of the full family for $99, see the typeface over at

Minimal Maps

Minimal Maps is an ongoing research project by Michael Pecirno. The project visualises such things as America's grass lands, deciduous trees, corn fields et al.

“For instance, corn fields take up 91 million acres of the American landscape. This is a staggering 4.83% of the continuous United States.* While hearing that value is quite astounding, there is little way right now for us to visualise what 4.83% of the American landscape looks like, or furthermore, where this land is. By focussing each map on a single subject, we are able to better visualise and understand our landscape.”

Whilst helping to visualise the data the maps are also visually pleasing, so much so that you can buy prints of them.

Volvo lifepaint reflective spray.

Volvo have teamed up with Albedo100 to launch Lifepaint, a reflective spray for your clothes, helping cyclists been seen at night.

Invisible by daylight, it shines brightly in the glare of car headlights. Making the invisible, visible. Find out more at

Virtual Magritte

Using the Unreal Engine 4 visual artist Ali Eslami has made virtual versions of the surreal paintings of Magritte. Watch the video to see Ali explore the world, and if you're not familiar with the fantastic work of Margritte head over to


London based graffiti artist INSA is known for making patterned street art which he also turns into 'gif-iti'. The process to make the animated pieces involves painting numerous layers and careful planning, examples of his gif-iti can been seen on his tumblr.

His latest piece (featured in the video above) took 4 days to complete with a team of painters and at 14,000 square meters is the worlds largest animated gif artwork. Check out the video to see how it was made.

28 months on Mars

The NY Times has a great feature on NASA’s Curiosity rover and what it has been doing on Mars for the last 833 Martian days. I especially like the map showing where the rover is located as you scroll the page - nice touch. The timeline approach works really well too, it adds a nice narrative to the piece. You can also follow the rovers progress in more detail on the Times rover tracking page.